Smarter Review: Best Flat Iron Awards 2017 | Smarter Reviews

Smarter Review: Best Flat Iron Awards 2017

Top 5 Flat Iron Choices Picked by Smarter Shoppers Like You

At Smarter Reviews, we employ a comprehensive evaluation system to analyze and measure the full value of products, by looking at the ingredients, safety, projected effectiveness, return policies, and overall customer satisfaction. This method is known as the Smarter Reviews Ranking System.

In addition to ranking products, we also collect research from the latest studies and clinical trials. Choosing the best product is easy with Smarter Reviews. We offer a clear-cut system that covers the most important criteria, and takes into account the experienced personal reviews of our valued Smarter Shoppers. We've taken the guesswork out of the process, so you can shop smart, and save on time and money.

Flat Irons 101: How to Get Smooth, Sleek, Straight Hair

The hair care services industry includes 86,000 establishments just in the U.S. alone. These are the salons that American women frequent to straighten and blow out their hair with an estimated average of two visits every week. The combined annual revenues of these establishments are upwards of $20 billion.1* Needless to say, hair care is a very big industry.

Those of us looking to get the salon treatment for less, use many at-home styling methods. Women with kinks and curls know the smell of burnt hair all too well, and come to accept living with less-than-healthy hair, in many cases, for many years.

Luckily, some very innovative companies are changing the way heating tools transform hair from spiral to sleek, and back to spiral againwhile maintaining the overall health of your head and hair.

Flat irons or hair straighteners can be used to keep hair silky, create pin-straight hair, or even define waves and curls.* The key is to find a flat iron that can achieve the style you want while still being able to work with the natural texture of your hair.

This means the flat iron that you choose must give you options within a protective and comprehensive design. A superb flat iron will do all (or most) of the following:

  •  Enhance Shine
  • Straighten
  • Smooth
  •  Promote silkiness
  • Texturize

The Hot (Plate) Debate: a Good Flat Iron VS. a Great Flat Iron

Your first step to having smooth hair using a flat iron is finding the right one for the length and texture of your hair:

Bad Flat Iron:*

  • Exposed metal plates
  • Glass, plastic, or aluminum plates
  • 3 or less heat settings

Good Flat Iron:*

  • Plates with ceramic coating
  • 3 or more heat settings

Great Flat Iron:*

  • Solid ceramic plates
  • Super slim plates
  • Tourmaline coating
  • Heat setting dial with low-to-high temperature range

Why are ceramic, titanium, and tourmaline the best features to look for in a flat iron?

SCIENCE IN A SEC:

Positive ions can have a negative effect on your hair. Elements like ceramic, titanium, and tourmaline cancel out positive ions with negative ions. This helps keep hair shiny and works to smooth and straighten in less time than flat irons made with other materials like aluminum and plastic.*

Looking into how each material reacts with hair cuticles, we determined that a tourmaline flat iron is best to be used at home. This will help get professional results while maximizing hair health benefits. A universally useful tourmaline flat iron will work for every single head, keeping in mind that no two follicles are alike.

Straight to the Point

We've pinpointed flat iron quality with three simple criteria. To successfully straighten or style your hair at home using a flat iron, be sure to look for:

  • Different heat settings (more than 3 or on a dial)
  • Tourmaline plates
  • Thin plates that are at least 1-inch in width

If your hair is very long and thick you may need to look for a flat iron that is bigger than one inch in width. Again, a quality flat iron that is one inch in width should work to smooth hair and enhance silkiness and shine.

Never straighten your hair on the highest heat setting on the flat iron. Make sure to use a tool that has varying heat settings. This tip goes for any hair thinness or thickness. No matter the flat iron, refrain from turning the heat on full blast.

It's important to lock moisture into the cuticle before ironing. Use protective products and never use the flat iron on wet hair. Straightening wet hair boils the hair cuticle, and can cause discomfort and undesired results. A flat iron that efficiently transforms positive ions to negative ions will do most of the work.

top 5 BEST FLAT IRONS ON THE MARKET BY SMARTER REVIEWS

Based on our own extensive research, the metrics provided by our Smarter Reviews Ranking System, and consideration of numerous reviews by Smarter Shoppers just like you, we've compiled a list of what we've found to be the top five products in 
this category, on the market today.

Review

Karmin Titanium Hair Straightener Iron

Total Ranking

397 votes

9.1/10

A-

Overall Grade

  • Ingredient Safety
  • 9.7/10

  • Category Average
  • 8.3/10

  • Projected Effectiveness
  • 9.1/10

  • Category Average
  • 8.3/10

  • Value
  • 8.6/10

  • Category Average
  • 7.8/10

  • Return Policy
  • 9.2/10

  • Category Average
  • 7.8/10

  • Customer Satisfaction
  • 9.1/10

  • Category Average
  • 8/10

Vote and Review

5/10

PROS

  • Titanium plates heat quickly and can be used almost immediately*
  • 3-year warranty
  • Has easily adjustable heat settings with many available options*

CONS

  • Smarter Shoppers reported that the iron must be on the highest setting to achieve optimal smoothness.*
  • The highest setting is not recommended to use*
The Bottom Line

This product offers several heat settings but many users reported that to achieve the straight look they had to crank the heat up to its highest setting. The highest setting is 410 degrees and helps to achieve the smoothest and sleekest style possible. The titanium plates provide the negative ionic charge that hair needs to stay shiny and silky.* However, some users found the high heat and titanium plates to be too overpowering for everyday use.*

*Results are based on the Smarter Reviews Ranking System and do not necessarily reflect typical results from the use of these products. Please visit product websites for more information.

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Review

HSI Professional

Total Ranking

874 votes

8.7/10

B+

Overall Grade

  • Ingredient Safety
  • 8.8/10

  • Category Average
  • 8.3/10

  • Projected Effectiveness
  • 9.3/10

  • Category Average
  • 8.3/10

  • Value
  • 7.8/10

  • Category Average
  • 7.8/10

  • Return Policy
  • 8.6/10

  • Category Average
  • 7.8/10

  • Customer Satisfaction
  • 8.8/10

  • Category Average
  • 8/10

Vote and Review

5/10

PROS

  • 1-year factory warranty
  • Comes with free heat glove and a 5 ml bottle of Argan oil leave-in conditioner
  • Solid, ceramic, tourmaline plates

CONS

  • Poorly made design (some Smarter Shoppers reported that the flat iron itself broke easily)*
  • Reviewers said that the tourmaline coating on the plates rubbed off and caused snagging and breaking of hair*
  • Argan oil that comes with the flat iron is a very poor quality.*
The Bottom Line

Smarter Shoppers with hair that ranged from thin-to-normal to wavy-to-moderately-curly ranked this product higher than those Smarter Shoppers that had thicker or courser hair. This product is not designed for all hair types.* It was reported to break with average usage which could potentially point to a poorly constructed design.*

*Results are based on the Smarter Reviews Ranking System and do not necessarily reflect typical results from the use of these products. Please visit product websites for more information.

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Review

NuME Silhouette

Total Ranking

656 votes

7.9/10

C+

Overall Grade

  • Ingredient Safety
  • 7.3/10

  • Category Average
  • 8.3/10

  • Projected Effectiveness
  • 8.6/10

  • Category Average
  • 8.3/10

  • Value
  • 8.1/10

  • Category Average
  • 7.8/10

  • Return Policy
  • 7.2/10

  • Category Average
  • 7.8/10

  • Customer Satisfaction
  • 8.4/10

  • Category Average
  • 8/10

Vote and Review

5/10

PROS

  • Tourmaline-infused ceramic plates
  • Heats up to 410 degrees Fahrenheit*

CONS

  • Smarter Shoppers reported a squeaking noise when clamping/ unclamping the tool*
  • No money-back guarantee
  • Only a limited warranty for damaged or defective products
  • Replacement fee must be paid to receive a new tool replacement
The Bottom Line

Smarter Shoppers reported silky, smooth hair in less time when using flat irons that do not use tourmaline.* Though the flat iron did the job, it didn't seem to withstand the test of time. A good flat iron should last well over a year, and some Smarter Shoppers reported the tool
breaking in less than 10 months of regular use.*

*Results are based on the Smarter Reviews Ranking System and do not necessarily reflect typical results from the use of these products. Please visit product websites for more information.

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Review

CHI PRO AIR 1" Ceramic Flat Iron

Total Ranking

871 votes

7.4/10

C

Overall Grade

  • Ingredient Safety
  • 8.2/10

  • Category Average
  • 8.3/10

  • Projected Effectiveness
  • 7.2/10

  • Category Average
  • 8.3/10

  • Value
  • 7.1/10

  • Category Average
  • 7.8/10

  • Return Policy
  • 7.7/10

  • Category Average
  • 7.8/10

  • Customer Satisfaction
  • 6.9/10

  • Category Average
  • 8/10

Vote and Review

5/10

PROS

  • Made of tourmaline ceramic
  • Has variable heat settings

CONS

  • Does not come with a warranty (only specific carrier)
  • No money-back guarantee
  • Not ideal for all hair types*
The Bottom Line

Although this flat iron comes equipped with different heat settings, Smarter Shoppers with thicker hair still found the iron did not smooth hair to a desired texture. Many Smarter Shoppers experienced that parts of the iron would break or suddenly stop working, and unfortunately could not return the item or get a replacement when it became necessary.*

*Results are based on the Smarter Reviews Ranking System and do not necessarily reflect typical results from the use of these products. Please visit product websites for more information.

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Review

GHD Classic 1-Inch Styler

Total Ranking

427 votes

7.0/10

C-

Overall Grade

  • Ingredient Safety
  • 7.5/10

  • Category Average
  • 8.3/10

  • Projected Effectiveness
  • 7.2/10

  • Category Average
  • 8.3/10

  • Value
  • 7.3/10

  • Category Average
  • 7.8/10

  • Return Policy
  • 6.5/10

  • Category Average
  • 7.8/10

  • Customer Satisfaction
  • 6.6/10

  • Category Average
  • 8/10

Vote and Review

5/10

PROS

  • Achieve both straight and curled hair*
  • 2-year manufacturer's guarantee

CONS

  • Reviewers say the product is poorly made and some even needed it replaced after only 2 months of use*
  • Individuals with curlier or thicker hair had moderate-to-no-success in straightening their hair to the desired smoothness*
  • Those who needed to turn the flat iron to its highest setting reported undesired effects*
The Bottom Line

Smarter Shoppers with straight-to-wavy hair had more success with this flat iron than those without it. The highest setting is 365 degrees Fahrenheit, which is lower than other standard flat irons. This may still be useful to an extent, but those with thicker and courser hair would appreciate the higher heat setting that other irons can offer.

*Results are based on the Smarter Reviews Ranking System and do not necessarily reflect typical results from the use of these products. Please visit product websites for more information.

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Citations

  1. Kafi R, Kwak HS, Schumacher WE, Cho S, Hanft VN, Hamilton TA, King AL, Neal JD, Varani J, Fisher GJ, Voorhees JJ, Kang S. National Center for Biotechnology Information. U.S. National Library of Medicine, 1 May 2007.
  2. WebMD originally published in Marie Claire Magazine. WebMD, Nov. 2009.
  3. Howard, Dr. Diana. The International Dermal Institute. www.dermalinstitute.com, 16 Sept. 2015.
  4. Gazella, Katie. UMHS Press Release. May 2007.
  5. Hampton, Aubrey. Web.

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Alice is the ultimate Smarter Shopper. She even started her own coupon club with other moms from her neighborhood.

Alice at alice@smarter-reviews.com

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